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Research on the Influence of Information Cascade Effect of Stock Bar Forum on Individual Stock Market Behavior

In: Economic Management and Big Data Application Proceedings of the 3rd International Conference

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  • Zhehan Tan

Abstract

The phenomenon of information cascade widely exists in the financial market, mainly manifested in the herd behavior of investors. With the development of online social networks, stock forums provide conditions for cascading effects. Taking the stock bar forum as the research scenario, this paper used a Python Web crawler to collect forum data and empirically tested the cascading effect of the stock bar Forum. Research shows that, as proxy variables, stock popularity ranking and opinion leader posts are related to investors’ herding behavior.

Suggested Citation

  • Zhehan Tan, 2024. "Research on the Influence of Information Cascade Effect of Stock Bar Forum on Individual Stock Market Behavior," World Scientific Book Chapters, in: Sikandar Ali Qalati (ed.), Economic Management and Big Data Application Proceedings of the 3rd International Conference, chapter 3, pages 26-32, World Scientific Publishing Co. Pte. Ltd..
  • Handle: RePEc:wsi:wschap:9789811270277_0003
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    More about this item

    Keywords

    Big Data; Information Management; Economic; Data Applications; Blockchain; E-commerce;
    All these keywords.

    JEL classification:

    • C63 - Mathematical and Quantitative Methods - - Mathematical Methods; Programming Models; Mathematical and Simulation Modeling - - - Computational Techniques
    • C8 - Mathematical and Quantitative Methods - - Data Collection and Data Estimation Methodology; Computer Programs
    • O14 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Industrialization; Manufacturing and Service Industries; Choice of Technology

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