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The Effects Of Innovation In Employment And Investment Activity: An Empirical Analysis In Food Products' And Beverages' Industry

In: Marketing And Management Sciences

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  • ILIAS A. MAKRIS

    (Technological Education Institute of Kalamata, Department of Finance and Auditing, Greece and University of Patras, Department of Business Administration, G. Olympiou Str. 58, 262 22, Patras, Greece)

Abstract

In the present survey we examine the impact of innovative activity on employment in food products' and beverages' industry, relative to other factors affecting firms' rate of growth. Through the use of descriptive and econometric analysis, we find that adversely to the dominant belief, only the establishment of innovative process and the size of the firm affect significantly the increase in employment. Findings strongly indicate, that investments in intangible assets (RandD and IPRs), is crucial, not only concerning economic performance (as underlined in other surveys), but also generation of employment.

Suggested Citation

  • Ilias A. Makris, 2010. "The Effects Of Innovation In Employment And Investment Activity: An Empirical Analysis In Food Products' And Beverages' Industry," World Scientific Book Chapters, in: Damianos P Sakas & Nikolaos Konstantopoulos (ed.), Marketing And Management Sciences, chapter 16, pages 87-90, World Scientific Publishing Co. Pte. Ltd..
  • Handle: RePEc:wsi:wschap:9781848165106_0016
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    More about this item

    Keywords

    Management; Organizational Behavior; Marketing; Negotiation; Dynamic Models; International Business; Strategic Business; Human Resource;
    All these keywords.

    JEL classification:

    • O30 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - General

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