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Introduction

In: Innovation Analytics Tools for Competitive Advantage

Author

Listed:
  • Nachiappan Subramanian
  • S. G. Ponnambalam
  • Mukund Janardhanan
  • Mukund Subramaniyan

Abstract

Innovation analytics (IA) is an emerging paradigm that integrates advances in the data engineering field, innovation field, and artificial intelligence field to support and manage the entire life cycle of a product and processes. In this chapter, we have identified several possibilities where analytics can help in innovation. First, we aim to explain using a few cases how analytics can help in innovating new products to the market specifically through collaborative engagement of designers and data. Second, we will explain the use of artificial intelligence (AI) techniques in the manufacturing context, which progresses at different levels, i.e., from process, function to function interaction, and factory-level innovations.

Suggested Citation

  • Nachiappan Subramanian & S. G. Ponnambalam & Mukund Janardhanan & Mukund Subramaniyan, 2023. "Introduction," World Scientific Book Chapters, in: Nachiappan Subramanian & S G Ponnambalam & Mukund Janardhanan (ed.), Innovation Analytics Tools for Competitive Advantage, chapter 1, pages 1-16, World Scientific Publishing Co. Pte. Ltd..
    • Handle: RePEc:wsi:wschap:9781786349989_0001
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    More about this item

    Keywords

    Innovation; Analytics; Business Management; Product Development; Process Innovation;
    All these keywords.

    JEL classification:

    • O31 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Innovation and Invention: Processes and Incentives
    • O32 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Management of Technological Innovation and R&D
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes

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