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Why Consumers Resist Mobile Payment? A Conceptual Model

Author

Listed:
  • Aik-Chuan Teo

    (Universiti Tunku Abdul Rahman, Malaysia)

  • Ching-Mun Cheah

    (Universiti Tunku Abdul Rahman, Malaysia)

  • Keng-Boon Ooi

    (Linton University College, Malaysia)

  • Jessica C. J. Wong

    (Linton University College, Malaysia)

Abstract

The fast pace of wireless networks and mobile technologies development has created vast opportunities for financial service providers to render their services via the mobile platform. However, the acceptance of financial mobile services, particularly the mobile payment is still marginally adopted. While most of the research efforts focus on the positive determinants that influence such innovation, however, little attention has been given to understand why Malaysian consumers resist mobile payment services. Acknowledging that mobile payment still meet consumer resistance, this paper aims to examine the barriers that may inhibit the adoption of mobile payment. The study provides a thorough understanding for the service providers to overcome the resistance of mobile payment service.

Suggested Citation

  • Aik-Chuan Teo & Ching-Mun Cheah & Keng-Boon Ooi & Jessica C. J. Wong, 2013. "Why Consumers Resist Mobile Payment? A Conceptual Model," Diversity, Technology, and Innovation for Operational Competitiveness: Proceedings of the 2013 International Conference on Technology Innovation and Industrial Management,, ToKnowPress.
  • Handle: RePEc:tkp:tiim13:s4_222-226
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