IDEAS home Printed from https://ideas.repec.org/h/tkp/mklp15/1841-1848.html
   My bibliography  Save this book chapter

Determinants of Online Shopping Behavior

Author

Listed:
  • Jaroslaw Banas

    (Maria Curie Sklodowska University, Poland)

Abstract

To many people, browsing online offers and auctions via the Internet has become as an equivalent of, or perhaps even more important than, shopping in a traditional store. The Internet has also become a natural tool for making purchases, increasing its share at the expense of shopping in a traditional (classic) manner. This paper is the continuation of the discussion (series of publications) on online purchases, based on surveys conducted on a group of over 500 respondents. Presented analysis results pertain to: perceived usefulness, perceived ease of use, attitudes and actual usage of Internet for shopping purposes. In addition to the presented analyses, selected indicators concerning adequacy of tasks and technology were added. For analysis of factors that determine browsing of offers and making purchases, authors used elements of descriptive and mathematical statistics.

Suggested Citation

  • Jaroslaw Banas, 2015. "Determinants of Online Shopping Behavior," Managing Intellectual Capital and Innovation for Sustainable and Inclusive Society: Managing Intellectual Capital and Innovation; Proceedings of the MakeLearn and TIIM Joint International Conference 2,, ToKnowPress.
    • Handle: RePEc:tkp:mklp15:1841-1848
    as

    Download full text from publisher

    File URL: http://www.toknowpress.net/ISBN/978-961-6914-13-0/papers/ML15-370.pdf
    File Function: full text
    Download Restriction: no
    File URL: http://www.toknowpress.net/ISBN/978-961-6914-13-0/MakeLearn2015.pdf
    File Function: Conference Programme
    Download Restriction: no
    ---><---

    More about this item

    Keywords

    1841-1848;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:tkp:mklp15:1841-1848. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Maks Jezovnik (email available below). General contact details of provider: http://www.toknowpress.net/proceedings/978-961-6914-13-0/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.