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Introduction

In: Corporate Finance: A Systematic Approach

Author

Listed:
  • Kuo-Ping Chang

    (Xi’an Jiaotong University)

Abstract

Every person on every day needs to make decisions (choices) on many things: to do or not to do. Decision-making is based on cost and benefit analysisCost and benefit analysis. If benefit is greater than cost, then it is worthwhile to do it. Benefit and cost can be money or utilityUtility. However, cost must be opportunity costOpportunity cost which means you still have an opportunity (choice) to spend or not to spend. That is, opportunity costOpportunity cost is ex-ante and related to decision-making.

Suggested Citation

  • Kuo-Ping Chang, 2023. "Introduction," Springer Texts in Business and Economics, in: Corporate Finance: A Systematic Approach, chapter 0, pages 1-3, Springer.
    • Handle: RePEc:spr:sptchp:978-981-19-9119-6_1
    DOI: 10.1007/978-981-19-9119-6_1
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