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Passenger Behaviour

In: Aviation Systems

Author

Listed:
  • Philipp Boksberger

    (HTW)

Abstract

Passenger behaviour is the study of how passengers think, feel, reason, select, and use products and services related to air travel. Aviation decision making explains and predicts a passenger’s choices of air travel and future travel intention. Understanding passenger behaviour is the key for airlines and airports to improve their products and services as well as their marketing strategies. Meeting passengers’ requirements leads to long-term profitability of the aviation industry.

Suggested Citation

  • Philipp Boksberger, 2011. "Passenger Behaviour," Springer Texts in Business and Economics, in: Andreas Wittmer & Thomas Bieger & Roland Müller (ed.), Aviation Systems, chapter 0, pages 157-170, Springer.
    • Handle: RePEc:spr:sptchp:978-3-642-20080-9_8
    DOI: 10.1007/978-3-642-20080-9_8
    as

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