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Overview of Electronic Commerce and Social Commerce

In: Introduction to Electronic Commerce and Social Commerce

Author

Listed:
  • Efraim Turban

    (University of Hawaii)

  • Judy Whiteside

    (Lang Associates)

  • David King

    (Dataffiti, LLC)

  • Jon Outland

    (Herzing University)

Abstract

Upon completion of this chapter, you will be able to: 1. Define electronic commerce (EC) and describe its various categories. 2. Describe and discuss the content and framework of EC. 3. Describe the major types of EC transactions. 4. Describe the drivers of EC. 5. Discuss the benefits of EC to individuals, organizations, and society. 6. Discuss social computing. 7. Describe social commerce and social software. 8. Understand the elements of the digital world. 9. Describe some EC business models. 10. List and describe the major limitations of EC.

Suggested Citation

  • Efraim Turban & Judy Whiteside & David King & Jon Outland, 2017. "Overview of Electronic Commerce and Social Commerce," Springer Texts in Business and Economics, in: Introduction to Electronic Commerce and Social Commerce, edition 4, chapter 1, pages 3-33, Springer.
    • Handle: RePEc:spr:sptchp:978-3-319-50091-1_1
    DOI: 10.1007/978-3-319-50091-1_1
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