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Retailing in Electronic Commerce: Products and Services

In: Electronic Commerce

Author

Listed:
  • Efraim Turban

    (University of Hawaii)

  • David King

    (JDA Software)

  • Jae Kyu Lee

    (Korea Advanced Institute of Science and Technology (KAIST))

  • Ting-Peng Liang

    (National Chengchi University
    National Sun Yat-Sen University)

  • Deborrah C. Turban

    (Turban Company Inc.)

Abstract

In the early 1990s, entrepreneur Jeff Bezos saw an opportunity rather than a business problem. He decided that books were the most logical product for selling online. In July 1995, Bezos started Amazon.com ( amazon.com ) and began selling books online. Over the years, the company has continually improved, expanded, changed its business model, and expanded its product selection, improving customer experience, and adding new products and services and business alliances. The company also recognized the importance of order fulfillment and warehousing early on. It has invested billions of dollars building physical warehouses and distribution centers designed for shipping packages to millions of customers. In 2012, the company started same day delivery from its new distribution centers. After 2000, the company added information technology products and services, notably the Kindle e-reader family as well as Web Services (cloud technologies). Amazon.com’s challenge was, and still is, to profitably sell many consumer products and services online.

Suggested Citation

  • Efraim Turban & David King & Jae Kyu Lee & Ting-Peng Liang & Deborrah C. Turban, 2015. "Retailing in Electronic Commerce: Products and Services," Springer Texts in Business and Economics, in: Electronic Commerce, edition 0, chapter 3, pages 103-159, Springer.
    • Handle: RePEc:spr:sptchp:978-3-319-10091-3_3
    DOI: 10.1007/978-3-319-10091-3_3
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    Cited by:

    1. Jerzy Witold Wiśniewski & Ewelina Sokołowska & Jinghua Wu & Anna Dziadkiewicz, 2021. "Evolutionary Game Analysis of the Partners’ Behavior in the Rural E-Payment Market of China," Risks, MDPI, vol. 9(12), pages 1-14, December.

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