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Typical Cases

In: Handbook of E-commerce in China

Author

Listed:
  • Shengyu He

    (Xichang University)

  • Zhenjun Zhao

    (Xichang University)

  • Si Li

    (Xichang University)

Abstract

This chapter provides an insightful exploration of typical cases showcasing the successful implementation and positive impacts of rural e-commerce initiatives. Through in-depth analysis of diverse case studies, including the Da Liangshan E-Commerce Talent Training Program, the “Yunshang Village Official” initiative, and models for e-commerce-driven poverty alleviation and agricultural traceability, the chapter illustrates the real-world application and effectiveness of rural e-commerce strategies. By examining these concrete examples, the chapter offers valuable insights into best practices, innovative approaches, and the transformative potential of rural e-commerce in driving rural development and revitalization.

Suggested Citation

  • Shengyu He & Zhenjun Zhao & Si Li, 2025. "Typical Cases," Springer Books, in: Zheng Qin & Qinghong Shuai (ed.), Handbook of E-commerce in China, chapter 42, pages 851-862, Springer.
    • Handle: RePEc:spr:sprchp:978-981-96-7629-3_42
    DOI: 10.1007/978-981-96-7629-3_42
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