IDEAS home Printed from https://ideas.repec.org/h/spr/sprchp/978-981-19-6986-7_6.html
   My bibliography  Save this book chapter

China Market Entry

In: Contemporary Strategic Chinese American Business Negotiations and Market Entry

Author

Listed:
  • Lynne M. Sprugel

    (Royal Melbourne Institute of Technology)

Abstract

As China’s 14th Five-Year Plan (2021-2025) proceeds ahead with gradual liberalization of the business environment and accelerates its inward and outward business expansion landscape, the Chinese Government works to attract investors by addressing market access restrictions, and the business and regulatory environment. Setting up a business entity to capitalize on these growth and market share opportunities requires the investigation of different modes of China market entry. The purpose of this chapter is to discuss the spectrum of business initiation activities ranging from the organizational structure, location and internationalization strategies, government regulations, and the China party (CCP) role, as well as other marketing, logistical, and distribution considerations. Finally, the chapter will discuss the ease of doing business in China. A review of business failures in China Market Entry must be studied to understand the barriers to success and avoid wasted investments.

Suggested Citation

  • Lynne M. Sprugel, 2023. "China Market Entry," Springer Books, in: Steven J. Clarke (ed.), Contemporary Strategic Chinese American Business Negotiations and Market Entry, pages 231-280, Springer.
    • Handle: RePEc:spr:sprchp:978-981-19-6986-7_6
    DOI: 10.1007/978-981-19-6986-7_6
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:sprchp:978-981-19-6986-7_6. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.