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The Case of the Hogtown Hotel: Asset Management in Hospitality

In: Case Based Research in Tourism, Travel, Hospitality and Events

Author

Listed:
  • Gabor Forgacs

    (Ryerson University)

Abstract

This case study of a fictional 200-room capacity hotel presents a challenge for an Asset Manager who is charged with the task of optimizing the financial performance of this property. The Hogtown Hotel’s performance metrics and its Summary Income Statement will have to get analysed, areas of improvement identified and recommendations for implementing changes have to be proposed, substantiated by a new Summary Income Statement for the following year. The case requires an examination of the data provided for the market performance of the Hogtown Hotel versus its competitive set and the interpretation of Key Performance Indicators. The recommendations for improvements need to be data driven. A 2019 Summary Income Statement is provided, which requires an analysis to identify areas of improvement. Students are invited to prepare a new proposed Summary Income Statement for the following fiscal year that demonstrates measurable improvements in asset performance.

Suggested Citation

  • Gabor Forgacs, 2022. "The Case of the Hogtown Hotel: Asset Management in Hospitality," Springer Books, in: Marianna Sigala & Anastasia Yeark & Rajka Presbury & Marcela Fang & Karen A. Smith (ed.), Case Based Research in Tourism, Travel, Hospitality and Events, chapter 0, pages 343-357, Springer.
    • Handle: RePEc:spr:sprchp:978-981-16-4671-3_19
    DOI: 10.1007/978-981-16-4671-3_19
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