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Developing Sustainable IT Market Information Services: The Case of Esoko

In: Driving the Economy through Innovation and Entrepreneurship

Author

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  • Olayinka David-West

    (Pan-African University)

Abstract

This chapter introduces Esoko, an IT system offering market information services (MIS) from which sustainability factors relevant to emerging economies are derived. Using the case study method and a research design formulated by the inclusive markets team of the United Nations Development Programme (UNDP), qualitative data was acquired through semi-structured interviews and company documents and subsequently analysed using coding techniques. The resultant 14-factor model illustrates three distinct dimensions of sustainable MIS – consumer, organisational, and institutional. The findings demonstrate that unlike static enterprise or governmental IT systems, MIS are dynamic and require continuous information services and hence cannot be bound by time.

Suggested Citation

  • Olayinka David-West, 2013. "Developing Sustainable IT Market Information Services: The Case of Esoko," Springer Books, in: Chiranjit Mukhopadhyay & K B Akhilesh & R. Srinivasan & Anjula Gurtoo & Parthasarathy Ramachandran & (ed.), Driving the Economy through Innovation and Entrepreneurship, edition 127, pages 857-868, Springer.
    • Handle: RePEc:spr:sprchp:978-81-322-0746-7_70
    DOI: 10.1007/978-81-322-0746-7_70
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