Dynamic Design of Culture Hack Processes

Culture Hacks develop their relevance in corporate affairs by being systematically integrated into daily work. This chapter discusses three possible approaches. On the one hand, an ideal-typical process of cultural design strategy is described in which Culture Hacks are located as an integral part of a roadmap. On the other hand, the use of Culture Hacks can be planned within the regular business processes. Everywhere there are cultural pain points, there is an opportunity to address them using Culture Hacks. Likewise, where deviations from the usual to the desired behavior can be observed, there is a good opportunity to consider Culture Hacks as a possible curative intervention method. Finally, the use of Culture Hacks can also be made selectively and on a case-by-case basis, without following an explicit strategy. All of these approaches may be appropriate in the respective different contexts, and indeed a combination of these different approaches is also possible. This chapter lays the foundation for a correspondingly adequate organizational culture strategy.