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Learning from the Mistakes and Successes of Others

In: Shaping the Future of Your Business

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  • Heino Hilbig

    (Mayflower Concepts)

Abstract

Based on ten analyzed case studies, examples of successful and less successful strategies for the future are presented. In addition to the thinking errors listed in Chap. 2 , other strategic mistakes are presented, some of them tragic, which have driven companies to ruin. Equally, however, there are success stories that tell of ingenious moves and the luck of the brave. The examples include the stories of well-known current brands such as IkeaIKEA, Shell, CasioCasio or the Rügenwalder MühleRügenwalder Mühle as well as companies whose shine has now faded such as Kodak Kodaks , Time/systemTime/system or OlympiaOlympia, and serve to identify the systematic nature of successful future management.

Suggested Citation

  • Heino Hilbig, 2022. "Learning from the Mistakes and Successes of Others," Springer Books, in: Shaping the Future of Your Business, chapter 3, pages 63-88, Springer.
  • Handle: RePEc:spr:sprchp:978-3-658-35349-0_3
    DOI: 10.1007/978-3-658-35349-0_3
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