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Präsentationen für Kunden

In: So gewinnen Gründer ihre Pitches

Author

Listed:
  • Oliver Grytzmann

    (Candid Rhetorics)

  • Carsten Lexa

    (Rechtsanwaltskanzlei Lexa)

Abstract

Zusammenfassung Kunden sind offensichtlich für dich und dein Unternehmen essenziell: sie sind Interessenten, Käufer und sprechen letztendlich positiv über dein Unternehmen und dein Angebot, sind also für dich eine Art Botschafter. Ohne Kunden verschwindet dein Unternehmen vom Markt. In diesem Kapitel schauen wir uns an, was zu beachten ist, wenn du ihnen dein Angebot präsentierst. Dabei gehen wir auch auf Unterschiede zwischen dem B2B- und dem B2C-Bereich ein.

Suggested Citation

  • Oliver Grytzmann & Carsten Lexa, 2021. "Präsentationen für Kunden," Springer Books, in: So gewinnen Gründer ihre Pitches, chapter 3, pages 39-76, Springer.
    • Handle: RePEc:spr:sprchp:978-3-658-33458-1_3
    DOI: 10.1007/978-3-658-33458-1_3
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