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E-commerce Model Canvas in 3D Virtual Space: An Application in British Museum

In: Liss 2013

Author

Listed:
  • Gong Cheng

    (NanJing College of Chemical Technology)

  • Changrui Yu

    (Shanghai University of Finance and Economics)

Abstract

Electronic commerce innovating applications are facing novel, technical, organizational and commercial challenges. This study presents some 3D e-commerce strategies for British Museum combining BMC (Business Model Canvas) and SWTO analysis with a new concept 3DEC (E-commerce in 3D virtual space or 3D E-commerce) model canvas. More importantly, the beneficiaries not only include the British Museum but also other organizations, companies, governments and E-commerce practitioners in the world to carry on the future 3DEC projects.

Suggested Citation

  • Gong Cheng & Changrui Yu, 2015. "E-commerce Model Canvas in 3D Virtual Space: An Application in British Museum," Springer Books, in: Runtong Zhang & Zhenji Zhang & Kecheng Liu & Juliang Zhang (ed.), Liss 2013, pages 17-28, Springer.
    • Handle: RePEc:spr:sprchp:978-3-642-40660-7_3
    DOI: 10.1007/978-3-642-40660-7_3
    as

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