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Connecting Company Strategy and Network Identity

In: Managing Dynamic Networks

Author

Listed:
  • Heidi Jørgensen

    (Copenhagen Business School)

  • Christian Vintergaard

    (Copenhagen Business School)

Abstract

Current literature has explained how strategic interorganisational relations can be of concern for management. However when it comes to explain the causalities between theses relations and corporate strategies, it is less elaborated. As companies today more than ever operate in networks of relations it is of crucial importance to understand how these networks should be dealt with in relation to corporate strategy. The aim of this empirical study is thus to conceptualize how strategic relations are managed in accordance with the overall corporate strategy. Thus it tries to answer: Are there important connections between a firm’s network strategy and its corporate strategy?

Suggested Citation

  • Heidi Jørgensen & Christian Vintergaard, 2006. "Connecting Company Strategy and Network Identity," Springer Books, in: Stefan Klein & Angeliki Poulymenakou (ed.), Managing Dynamic Networks, chapter 0, pages 69-91, Springer.
    • Handle: RePEc:spr:sprchp:978-3-540-32884-1_3
    DOI: 10.1007/3-540-32884-X_3
    as

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