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Kimberley Strongbala Woomin: A Case Study in De-Colonising Indigenous Entrepreneurial Processes in Northern Australia

In: The Palgrave Handbook of Decolonising Entrepreneurship

Author

Listed:
  • Cindy Reese Mitchell

    (Charles Darwin University)

  • Natasha Short

    (Maganda Makers Business Club)

  • Robyn Eversole

    (Bucknell University)

  • Michelle Evans

    (University of Melbourne)

Abstract

This chapter deconstructs the prevailing narrative of women’s entrepreneurship, exposing its complicity in the dispossession of Indigenous women. Through a 5-year engagement with the Maganda Makers Business Club in the Kimberley region of Australia, this research reveals how Indigenous women entrepreneurs are actively ‘re-fashioning’ Western entrepreneurial tools to align with their deeply held cultural values, which prioritise relationality between people and non-human beings. By rejecting profit-maximisation motives and linear growth trajectories, these women affirm their ventures as sacred cultural expressions of matriarchal responsibilities for family, community, culture, and country.

Suggested Citation

  • Cindy Reese Mitchell & Natasha Short & Robyn Eversole & Michelle Evans, 2025. "Kimberley Strongbala Woomin: A Case Study in De-Colonising Indigenous Entrepreneurial Processes in Northern Australia," Springer Books, in: Bridget Irene & Joan Lockyer & James Okrah (ed.), The Palgrave Handbook of Decolonising Entrepreneurship, chapter 0, pages 319-344, Springer.
    • Handle: RePEc:spr:sprchp:978-3-031-92310-4_13
    DOI: 10.1007/978-3-031-92310-4_13
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