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Beyond the Line of Visibility: Toward Sustainable Service Innovation

In: The Palgrave Handbook of Service Management

Author

Listed:
  • Lars Witell

    (CTF, Service Research Center, Karlstad University)

  • Per Carlborg

    (Örebro University School of Business)

  • Hannah Snyder

    (BI Norwegian Business School)

Abstract

The book chapter discusses the research on service innovation, covering what a service innovation is and what a sustainable service innovation is. A key insight is that service research has taken a customer perspective on service innovation, and we ask if this is enough for service innovation research to stay relevant. Research on service innovation needs to address transparency and open the line of visibilities toward value creation, the environment, social, financial, and privacy to further our understanding and to increase the managerial relevance. The book chapter ends by directing research on service innovation in a sustainable direction.

Suggested Citation

  • Lars Witell & Per Carlborg & Hannah Snyder, 2022. "Beyond the Line of Visibility: Toward Sustainable Service Innovation," Springer Books, in: Bo Edvardsson & Bård Tronvoll (ed.), The Palgrave Handbook of Service Management, pages 577-593, Springer.
  • Handle: RePEc:spr:sprchp:978-3-030-91828-6_29
    DOI: 10.1007/978-3-030-91828-6_29
    as

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