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Parties Involved

In: Organizing for Sustainability

Author

Listed:
  • Jan Jonker

    (JAB MC BV)

  • Niels Faber

    (University of Groningen)

Abstract

The central question in this building block of the Business Model Template (BMT) is identifying what stakeholders and other parties are pivotal for your success. Here you make an overview of them, not only determining who they are but also what interests they have in relation to your business model. Numerous tools have been developed to identify stakeholders. We will provide you with various tools to make a balanced identification. Defining the interests, influence and interrelationships between the stakeholders in your network helps to determine the connections that must be reinforced or made in order for your business model to function. In addition it helps in understanding who can play a crucial role in helping to create a fit between your business model and its environment. Finally, reflection on the key stakeholders and their roles is vital because of the input for the choice of strategy underpinning your business model.

Suggested Citation

  • Jan Jonker & Niels Faber, 2021. "Parties Involved," Springer Books, in: Organizing for Sustainability, chapter 7, pages 91-101, Springer.
    • Handle: RePEc:spr:sprchp:978-3-030-78157-6_7
    DOI: 10.1007/978-3-030-78157-6_7
    as

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