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Unique Demo Structures and Timelines

In: Create and Deliver a Killer Product Demo

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  • Oscar Santolalla

Abstract

In Chapter 3 we learned a basic structure that ensures effective demos that inspire action. However, you might think that your demos don’t fully fit into the structure described in this book. Indeed, there is not a one-size-fits-all structure for product demos. For most people, demos occur repeatedly throughout the sales process and their structures change slightly for varying time lengths, audiences, and functional breadth.

Suggested Citation

  • Oscar Santolalla, 2019. "Unique Demo Structures and Timelines," Springer Books, in: Create and Deliver a Killer Product Demo, chapter 0, pages 23-36, Springer.
    • Handle: RePEc:spr:sprchp:978-1-4842-3954-4_4
    DOI: 10.1007/978-1-4842-3954-4_4
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