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Looking for the Ratio Behind the Diversification Strategies

In: Creating the Future with All Finance and Financial Conglomerates

Author

Listed:
  • Lutgart van den Berghe

    (University of Gent, The Vlerick School of Management)

  • Kurt Verweire

    (Erasmus University Rotterdam)

Abstract

In chapter 1, we argued that financial conglomerates, all finance, bancassurance and assurfinance can all be seen as ways in which companies in the financial sector implement a strategy of diversification. Mostly this diversification strategy is seen as an interesting way to realise a growth strategy in a mature market environment. However this diversification can also aim at the realisation of a competitive advantage through the exploitation of economies of scope and synergies.

Suggested Citation

  • Lutgart van den Berghe & Kurt Verweire, 1998. "Looking for the Ratio Behind the Diversification Strategies," Springer Books, in: Creating the Future with All Finance and Financial Conglomerates, chapter 3, pages 35-60, Springer.
    • Handle: RePEc:spr:sprchp:978-1-4757-4881-9_3
    DOI: 10.1007/978-1-4757-4881-9_3
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