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Stewardship

In: Effective Frontline Fundraising

Author

Listed:
  • Jeffrey David Stauch

Abstract

I know what youre thinking: why are you talking about the stewardship of giving before you talk about the “ask,” the solicitation? You havent even gotten into the nitty-gritty of the face-to-face gift conversation, so why are you skipping ahead to saying thanks? Isnt it a bit presumptuous to be doing the victory dance before the victory?

Suggested Citation

  • Jeffrey David Stauch, 2011. "Stewardship," Springer Books, in: Effective Frontline Fundraising, chapter 0, pages 107-123, Springer.
    • Handle: RePEc:spr:sprchp:978-1-4302-3901-7_8
    DOI: 10.1007/978-1-4302-3901-7_8
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