IDEAS home Printed from https://ideas.repec.org/h/spr/paitcp/978-3-319-17722-9_2.html
   My bibliography  Save this book chapter

Designing Social Media Policy for Local Governments: Opportunities and Challenges

In: Social Media and Local Governments

Author

Listed:
  • Özer Köseoğlu

    (Sakarya University)

  • Aziz Tuncer

    (Sakarya University)

Abstract

This study aims to contribute to the newly developing social media policy literature through examining the process of designing social media policy particularly for local governments, and analyzing opportunities and challenges that local governments face in implementing them. We underline the importance of creating a cultural shift in local governments through the help of a transformational leadership as a necessity for an effective social media policy in local governments. As a conclusion, we argue that the main principles of “social media governance” can be adopted into local governments. In such a model, local governments should design their own social media policy and guidelines with regard to the broader central government policy, incorporation with local government’s other policies, and considering audiences’ needs and expectations.

Suggested Citation

  • Özer Köseoğlu & Aziz Tuncer, 2016. "Designing Social Media Policy for Local Governments: Opportunities and Challenges," Public Administration and Information Technology, in: Mehmet Zahid Sobaci (ed.), Social Media and Local Governments, edition 127, chapter 0, pages 23-36, Springer.
    • Handle: RePEc:spr:paitcp:978-3-319-17722-9_2
    DOI: 10.1007/978-3-319-17722-9_2
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:paitcp:978-3-319-17722-9_2. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.