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The Innovative Development Road of Wenzhou E-commerce Park: The Practice of Xingdao E-commerce Industrial Park

In: Innovation of Digital Economy

Author

Listed:
  • Chenqing Su

    (Wenzhou Business College)

Abstract

In the background of “Internet+” wave, e-commerce industrial park has become an important carrier of e-commerce development, vigorously developing e-commerce and building first-class e-commerce industrial park is of great significance to urban economic development. This case describes the background, current situation and history of Xingdao E-commerce Live Industrial Park, and shows the operation plan of Xingdao E-commerce Live Industrial Park to the readers. Through the description of the operation mode, function positioning, service scope, support policy and profit model in the development process of Xingdao Live Industry Park, it provokes readers to think about how to follow the trend of the times and develop innovatively in the new environment of “Internet+”, and then explore how other cities can learn from Xingdao Live Industry Park The book also explores how other cities can learn from Xingdao Live Industry Park to break through the bottleneck and get out of their own innovative path of e-commerce. The case of Xingdao Live Industry Park has an important reference value for the development of other e-commerce industrial parks.

Suggested Citation

  • Chenqing Su, 2023. "The Innovative Development Road of Wenzhou E-commerce Park: The Practice of Xingdao E-commerce Industrial Park," Management for Professionals, in: Jianlin Zhang & Kezhen Ying & Kanliang Wang & Zhigang Fan & Ziyi Zhao (ed.), Innovation of Digital Economy, pages 245-254, Springer.
    • Handle: RePEc:spr:mgmchp:978-981-99-1741-9_19
    DOI: 10.1007/978-981-99-1741-9_19
    as

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