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Stories in Organizations

In: Storytelling in Organizations

Author

Listed:
  • Karin Thier

    (NARRATA Consult)

Abstract

This chapter presents a few general ideas about the role of stories in organizations. The main general features of a story are analyzed as well as different types of organizational forms like resurrections stories, transformation stories, inspiring stories and stories about customers and products. Subsequently the main effects of stories are pointed out such as: show the “unofficial” culture of an organization, provide guidelines and criteria for important situations, indicate and support change processes, and help with interpreting the past and describing the future.

Suggested Citation

  • Karin Thier, 2018. "Stories in Organizations," Management for Professionals, in: Storytelling in Organizations, chapter 2, pages 7-14, Springer.
    • Handle: RePEc:spr:mgmchp:978-3-662-56383-0_2
    DOI: 10.1007/978-3-662-56383-0_2
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