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Management Challenges in Dynamic Business Environments

In: Effective Strategy Execution

Author

Listed:
  • Bernd Heesen

    (Prescient GmbH)

Abstract

Why do some organizations outperform others? Why are so many companies going out of business every year? What are the reasons why they have problems coping with the challenges in the market? A prediction from Gartner indicates that more than 35 % of the top 5000 global companies will regularly fail to make insightful decisions about significant changes in their business and markets (Gartner, 2009a). This sounds alarming. Does this seem to reflect the current status quo? How can organizations potentially increase their chance of survival under these circumstances? I will try to address these and additional questions in the following introduction.

Suggested Citation

  • Bernd Heesen, 2016. "Management Challenges in Dynamic Business Environments," Management for Professionals, in: Effective Strategy Execution, edition 2, chapter 1, pages 1-23, Springer.
  • Handle: RePEc:spr:mgmchp:978-3-662-47923-0_1
    DOI: 10.1007/978-3-662-47923-0_1
    as

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