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A Snapshot on Mass Media

In: China Business 2.0

Author

Listed:
  • Henk R. Randau
  • Olga Medinskaya

Abstract

China’s media structure is becoming exponentially more diverse as it continues to undergo a process of rapid commercialization. Through the increasing number of mobile phone users, the Internet and mobile media are growing especially quickly, with the Internet being key forefront in the fight over public opinion.

Suggested Citation

  • Henk R. Randau & Olga Medinskaya, 2015. "A Snapshot on Mass Media," Management for Professionals, in: China Business 2.0, edition 127, chapter 23, pages 109-113, Springer.
    • Handle: RePEc:spr:mgmchp:978-3-319-07677-5_23
    DOI: 10.1007/978-3-319-07677-5_23
    as

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