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Radical Versus Routine Innovation

In: Growth Through Innovation

Author

Listed:
  • Roman Boutellier

    (ETH Zürich)

  • Mareike Heinzen

    (ETH Zürich)

Abstract

Innovation is becoming a must for most companies. And it is much easier today to innovate than it was 50 years ago, at least in small steps. Radical innovations are difficult; many are hidden. You realize their revolutionary character only in hindsight. They are not planned.

Suggested Citation

  • Roman Boutellier & Mareike Heinzen, 2014. "Radical Versus Routine Innovation," Management for Professionals, in: Growth Through Innovation, edition 127, chapter 12, pages 149-162, Springer.
    • Handle: RePEc:spr:mgmchp:978-3-319-04016-5_12
    DOI: 10.1007/978-3-319-04016-5_12
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