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Case 27 Logitech International

In: Rising Stars

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  • B. Rajesh Kumar

    (Institute of Management Technology)

Abstract

Logitech is a world leader in designing, manufacturing, and marketing products and facilitates people to connect to digital and cloud experiences. Logitech is a multi-brand and multi-category company. The Logitech brands include Logitech, Logitech G, ASTRO Gaming, Streamlabs, Blue Microphones, and Ultimate Ears. Logitech designs, manufactures, and markets products that facilitate people to connect through computing, gaming, video, music, and other digital platforms. Logitech offers a variety of pointing devices, corded and cordless keyboards, and living room keyboards. The PC Webcams offered by Logitech primarily is aimed at video conferencing users. The total revenues and net income increased by 24% and 44%, respectively, during the period 2018–2022.

Suggested Citation

  • B. Rajesh Kumar, 2024. "Case 27 Logitech International," Management for Professionals, in: Rising Stars, pages 205-211, Springer.
  • Handle: RePEc:spr:mgmchp:978-3-031-50032-9_27
    DOI: 10.1007/978-3-031-50032-9_27
    as

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