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The Great Digital Homonym

In: Digitally Deaf

Author

Listed:
  • Steven M. Stone

    (NSU Technologies, LLC)

Abstract

Stone defines the core issues in reaching a consistent definition of the term “digital transformation.” He creates a definition and understanding of digital technologies and digital transformation by examining how digital impacts customer relationships, data, roles and responsibilities in an organization. Stone advocates for the need for digital platforms to enable the speed and agility needed to effectively compete in the new competitive landscape. Leveraging this information, Stone develops a definition of digital transformation to establish context for the remainder of the book.

Suggested Citation

  • Steven M. Stone, 2019. "The Great Digital Homonym," Management for Professionals, in: Digitally Deaf, chapter 0, pages 11-22, Springer.
    • Handle: RePEc:spr:mgmchp:978-3-030-01833-7_2
    DOI: 10.1007/978-3-030-01833-7_2
    as

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