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Shaping the Future of Work in the AI Era: Business Model Innovation in Digitalisation for Decent Work and Economic Growth

Author

Listed:
  • Chen Ye

    (University of Cambridge, Institution for Manufacturing)

  • Dequn Teng

    (University of Cambridge, Institution for Manufacturing
    University of Cambridge, Cambridge Judge Business School)

Abstract

The rise of Artificial Intelligence (AI) and digital technologies is reshaping work, creating opportunities and challenges related to Sustainable Development Goal 8 (SDG 8: Decent Work and Economic Growth). AI enables business model innovation (BMI), yet less research examines how specific BMIs shape work practices toward SDG 8 goals. This research uses practice theory and insights from 56 semi-structured interviews with 34 companies to explore work quality challenges (SDG 8), AI-driven BMIs reshaping work, and resulting pathways. We identify challenges like ‘complexity in scaling up’ capabilities, highlight BMI designs such as ‘Gen-AI as a service’, and detail pathways like ‘realised customisation’. A theoretical framework shows how AI-enabled BMI influences work practices and pathways, impacting Decent Work (SDG 8) attainment.

Suggested Citation

  • Chen Ye & Dequn Teng, 2026. "Shaping the Future of Work in the AI Era: Business Model Innovation in Digitalisation for Decent Work and Economic Growth," Lecture Notes in Operations Research,, Springer.
    • Handle: RePEc:spr:lnopch:978-3-032-13116-4_3
    DOI: 10.1007/978-3-032-13116-4_3
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