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Using NeuroIS to Better Understand Activities Performed on Mobile Devices

In: Information Systems and Neuroscience

Author

Listed:
  • Carole L. Hollingsworth

    (Kennesaw State University)

  • Adriane B. Randolph

    (Kennesaw State University)

Abstract

With the proliferation of mobile device types and variety of tasks being performed on those devices, it is necessary to examine how this pairing changes with individuals. NeuroIS offers complementary tools to traditional survey tools helping researchers delve into users’ perceptions while they are engaged in different tasks. Through analysis of neurophysiological data we may better understand activities performed on mobile devices and help provide more customized user experiences. A two-part preliminary study is described as a pre-cursor to a larger, focused experiment utilizing EEG and eye-tracking on mobile device usage.

Suggested Citation

  • Carole L. Hollingsworth & Adriane B. Randolph, 2015. "Using NeuroIS to Better Understand Activities Performed on Mobile Devices," Lecture Notes in Information Systems and Organization, in: Fred D. Davis & René Riedl & Jan vom Brocke & Pierre-Majorique Léger & Adriane B. Randolph (ed.), Information Systems and Neuroscience, edition 127, pages 213-219, Springer.
    • Handle: RePEc:spr:lnichp:978-3-319-18702-0_29
    DOI: 10.1007/978-3-319-18702-0_29
    as

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