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Toward a Design Thinking-Informed Conceptual Model of Entrepreneurial Life Design in Digital Ecosystems

In: Entrepreneurial Life Design

Author

Listed:
  • Aylar Ziapour Sohi

  • Aidin Ziapour Sohi

  • Neda Seyedin Hashemi

  • Araz Saie Arasi

    (Islamic Azad University, Department of Computer Engineering, Ra.C.)

Abstract

Entrepreneurs increasingly confront complexity and uncertainty in designing purposeful and adaptive career trajectories as part of broader entrepreneurial lives within digitally mediated work environments. Entrepreneurial Life Design (ELD), an emergent, human-centered paradigm that integrates life design theory with the development of an entrepreneurial mindset, offers a compelling response to this challenge. This chapter advances the theoretical foundations of ELD by introducing the EL2DE 1.0 (Entrepreneurial Life Design in Digital Ecosystems, version 1.0), a Design Thinking-informed conceptual model tailored for digital ecosystems shaped by platform logics, algorithmic mediation, and fluid opportunity structures for entrepreneurs. The model is grounded in the Unified Foundational Ontology (UFO), enabling formal representation of essential constructs such as career projects, intentional agents, role multiplicity, affordances, transitions, and systemic feedback loops. By embedding Design Thinking principles, namely iteration, empathy, and prototyping, into an ontologically rigorous structure, the model captures the evolving interplay between entrepreneurial agency and digital contextual dynamics. This contribution provides scholars, educators, and career practitioners with a robust framework for analyzing, designing, and supporting entrepreneurial career navigation in digitally transformative environments. This chapter concludes with implications for ELD program development, research advancement, and applied intervention design.

Suggested Citation

  • Aylar Ziapour Sohi & Aidin Ziapour Sohi & Neda Seyedin Hashemi & Araz Saie Arasi, 2027. "Toward a Design Thinking-Informed Conceptual Model of Entrepreneurial Life Design in Digital Ecosystems," FGF Studies in Small Business and Entrepreneurship, in: Bettina Maisch & Stefan Schulte-Holthaus & Karina Zittel & Barbara Wolf (ed.), Entrepreneurial Life Design, pages 33-55, Springer.
  • Handle: RePEc:spr:fgfchp:978-3-032-30930-3_3
    DOI: 10.1007/978-3-032-30930-3_3
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