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CSR Preferences of Students Around the World

In: Corporate Social Responsibility and Employer Attractiveness

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  • Silke Bustamante

    (Hochschule für Wirtschaft und Recht Berlin)

Abstract

In this chapter we seek to give an overview about employer related preferences of young job seekers around the globe and identify linkages between these preferences and individual, cultural and socio-economic variables. A global database consisting of 4783 datasets from 22 countries is analyzed respective to the relative importance of 25 CSR and non-CSR employer attributes grouped in five CSR and non-CSR dimensions. It is shown that attributes from CSR dimensions targeted to general social and environmental issues receive—in average—the lowest attention, whereas CSR attributes of the dimensions “Employee Responsibility” (e.g. job security and social services, health & security) and “Workplace” (e.g. work atmosphere, career opportunities) are most appreciated by respondents. There are significant mean differences in the relative importance attached to the five CSR and non-CSR dimensions between nationalities. Furthermore ANOVA and correlation analysis for 20 other potential predictor variables reveals significant correlations or mean differences in relation to (mean) importance values attached to at least one of the three CSR dimensions.

Suggested Citation

  • Silke Bustamante, 2021. "CSR Preferences of Students Around the World," CSR, Sustainability, Ethics & Governance, in: Silke Bustamante & Fabio Pizzutilo & Martina Martinovic & Susana Herrero Olarte (ed.), Corporate Social Responsibility and Employer Attractiveness, pages 43-65, Springer.
    • Handle: RePEc:spr:csrchp:978-3-030-68861-5_5
    DOI: 10.1007/978-3-030-68861-5_5
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