Entrepreneurial Education and Non-WEIRD Countries: Might AI Make a Difference?

This chapter examines the transformative potential of Artificial Intelligence (AI) in reshaping Entrepreneurial Education (EE) for non-WEIRD—-Western, Educated, Industrialised, Rich, and Democratic—countries. Beginning with the foundational critique of WEIRD samples in social and behavioural science, and extending the recent roadmap for non-WEIRD entrepreneurship research, this chapter argues that the most urgent and under-theorised challenge in the global EE literature is not the integration of AI per se, but the contextual adaptation of AI-enabled pedagogies to the specific socio-economic, linguistic, infrastructural, and institutional realities of non-WEIRD national settings. To address this challenge, the chapter proposes the AI-EENI framework—AI-Enabled Entrepreneurial Education for Non-WEIRD Inclusion. The framework is a six-layer predictive-prescriptive model that leverages internationally validated secondary datasets and AI forecasting methodologies to generate actionable EE interventions without the requirement for primary data collection in fragile or resource-constrained contexts. The AI-EENI framework integrates DARQ+ technologies—Distributed ledger, AI, Reality technologies, and Quantum computing—into a coherent, contextually sensitive architecture for non-WEIRD EE delivery. This framework is applied to Ghana as practical evidence. The chapter contributes to the growing literature on AI in education, non-WEIRD entrepreneurship, and responsible technology deployment, whilst offering practical prescriptions for educators, policymakers, and international development agencies working towards SDG 4.