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Company-Specific Rationales

In: Mechanisms for Long-Term Innovation

Author

Listed:
  • Masatoshi Fujiwara

    (Hitotsubashi University)

  • Yaichi Aoshima

    (Hitotsubashi University)

Abstract

In this chapter, we focus on the role of “company-specific rationales” and explore the reasons why development has continued to be justified in three major Japanese companies. The chapter reveals that each of the three companies has continued to support development based on their own internal reasons and their own value standards. At Toray, development was carried out in line with the concept of technological superiority, which was a response to the highly challenging application of seawater desalination with advanced technological capabilities. The developers at Toyobo positioned their business within the company-wide policy of diversification, and when faced with a company-wide crisis, they took the path of acting as inconspicuously as possible. At Nitto Denko, the business was justified by the company-wide philosophy of making the membrane business one of the pillars of corporate growth.

Suggested Citation

  • Masatoshi Fujiwara & Yaichi Aoshima, 2022. "Company-Specific Rationales," Advances in Japanese Business and Economics, in: Mechanisms for Long-Term Innovation, chapter 0, pages 267-282, Springer.
    • Handle: RePEc:spr:advchp:978-981-19-4896-1_13
    DOI: 10.1007/978-981-19-4896-1_13
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