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The Relationship between Green Finance Awareness and Sustainable Competitiveness of SMEs

In: Proceedings of the 4th International Conference on Economic, Business, and Accounting Studies (ICEBAST 2025)

Author

Listed:
  • Nurul Huda Mustafa

    (Universiti Sultan Zainal Abidin (UniSZA), Faculty of Business and Management)

  • Rosmaria Jaffar

    (Universiti Sultan Zainal Abidin (UniSZA), Faculty of Business and Management)

  • Mariana Jusop

    (Universiti Sultan Zainal Abidin (UniSZA), Faculty of Business and Management)

  • Noor Fadzlina Mohd Fadhil

    (Universiti Sultan Zainal Abidin (UniSZA), Faculty of Business and Management)

  • Hafiza Aishah Hashim

    (Universiti Malaysia Terengganu (UMT), Faculty of Business, Economics and Social Development)

Abstract

This study examines the role of green finance awareness in enhancing sustainable competitiveness among small and medium-sized enterprises (SMEs), which are vital contributors to economic growth, innovation, and employment but increasingly face pressure to adopt sustainable business practices in response to global climate challenges. Using a quantitative design and survey data from 90 SMEs, analyzed through descriptive, correlation, and regression techniques in SPSS, the results indicate that SMEs possess moderate-to-high awareness of green finance and actively engage in sustainability efforts. A strong positive correlation (r = 0.939, p

Suggested Citation

  • Nurul Huda Mustafa & Rosmaria Jaffar & Mariana Jusop & Noor Fadzlina Mohd Fadhil & Hafiza Aishah Hashim, 2025. "The Relationship between Green Finance Awareness and Sustainable Competitiveness of SMEs," Advances in Economics, Business and Management Research, in: Novi Puspitasari & Zainuri Zainuri (ed.), Proceedings of the 4th International Conference on Economic, Business, and Accounting Studies (ICEBAST 2025), pages 197-211, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6463-956-8_16
    DOI: 10.2991/978-94-6463-956-8_16
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