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Value Co-Creation in Public Healthcare: A Review of Enabling Factors

In: Proceedings of the International Conference on Multidisciplinary Research in Management and Economics (ICMRME 2025)

Author

Listed:
  • Khaoula Outaaza

    (Ibn Zohr University ENCG)

  • Abdelaziz Ourrani

    (Ibn Zohr University ENCG)

  • Abdellatif Aziki

    (Ibn Zohr University ENCG)

  • Nawal Ilahiane

    (Ibn Zohr University ENCG)

  • Houcine Khinibila

    (Ibn Zohr University ENCG)

  • Moulay Hachem Fadili

    (Ibn Zohr University ENCG)

Abstract

Digital transformation is reshaping public healthcare by introducing technologies such as AI, telemedicine, and IoT. However, successful implementation depends not only on technology, but also on digital maturity, adaptive change, and stakeholder collaboration. This systematic literature review (SLR) examines how digital maturity and change dynamism influence value co-creation in public healthcare. Based on PRISMA guidelines, 27 peer-reviewed articles (2010–2025) were selected for final inclusion across six databases. Thematic analysis identified four key research areas: digital transformation, co-creation in eHealth, organizational change and leadership, and emerging health technologies. The review reveals limited empirical work, fragmented frameworks, and an underexplored role of change dynamism. It proposes a future research agenda focused on integrated models, cross-context analysis, and ethical governance.

Suggested Citation

  • Khaoula Outaaza & Abdelaziz Ourrani & Abdellatif Aziki & Nawal Ilahiane & Houcine Khinibila & Moulay Hachem Fadili, 2025. "Value Co-Creation in Public Healthcare: A Review of Enabling Factors," Advances in Economics, Business and Management Research, in: Ait Oufkir Abdellah & Younes Ben Zaied & Mohamed Charif El Harrane & Lalla Touhfa Belgnaoui (ed.), Proceedings of the International Conference on Multidisciplinary Research in Management and Economics (ICMRME 2025), pages 693-717, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6463-892-9_40
    DOI: 10.2991/978-94-6463-892-9_40
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