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Green Economy Sustainability on MSMEs: Connecting on Quality of Human Resources to Facilitate Green Development

In: Proceedings of the 9th International Conference on Accounting, Management, and Economics 2024 (ICAME 2024)

Author

Listed:
  • Dwi Nurvania Edar

    (Hasanuddin University)

  • Muhammad Idrus Taba

    (Hasanuddin University)

  • Rahmat Riwayat Abadi

    (State University of Makassar)

Abstract

This study aims to analyse the contribution of self-efficacy and passion for work to the success of the green economy in the sustainable MSME business sector. Self-efficacy is an individual's belief in their ability to achieve goals, while passion for work describes dedication and love for work. These two factors are essential in encouraging implementing environmentally friendly business practices in the MSME sector. This study uses a case study approach by reviewing relevant literature and secondary data related to the success of MSMEs in implementing green economy principles. The study results indicate that high self-efficacy encourages bolder decision-making in green innovation. At the same time, passion for work strengthens the commitment of business actors to long-term sustainability. These two factors contribute significantly to creating added value for businesses and strengthening the competitiveness of MSMEs in facing environmental and economic challenges. The implication of this study is the importance of developing internal capacity and motivation for MSME actors in supporting the success of a sustainable green economy.

Suggested Citation

  • Dwi Nurvania Edar & Muhammad Idrus Taba & Rahmat Riwayat Abadi, 2025. "Green Economy Sustainability on MSMEs: Connecting on Quality of Human Resources to Facilitate Green Development," Advances in Economics, Business and Management Research, in: Mursalim Nohong & Fitra Roman Cahaya & Phung Minh Tuan & Arifuddin Mannan & Anas Iswanto Anwar & Ria (ed.), Proceedings of the 9th International Conference on Accounting, Management, and Economics 2024 (ICAME 2024), pages 3088-3095, Springer.
  • Handle: RePEc:spr:advbcp:978-94-6463-758-8_256
    DOI: 10.2991/978-94-6463-758-8_256
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