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Research on Enterprise Business Models in the Context of Digital Transformation

In: Proceedings of the 2025 International Conference on Financial Risk and Investment Management (ICFRIM 2025)

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  • Ran Zhao

    (Jinan Foreign Language School)

Abstract

In the digital transformation wave, enterprise business models are deeply evolving. This research comprehensively explores digitalization’s multifaceted impacts on these models and transformation paths. By reviewing global studies, it shows digitalization drives enterprises to construct digital platforms for enhanced connections, leverage big data and AI for customer insights, operation optimization, and innovation, develop digital services for product-to-service shifts, and explore new profit models. Nevertheless, enterprises encounter challenges like tech costs, data security, privacy, and cultural shifts. Those transforming successfully can boost operational efficiency, strengthen customer loyalty, expand markets, and ensure sustainable growth. This study offers a theoretical and practical reference for enterprises navigating digital transformation.

Suggested Citation

  • Ran Zhao, 2025. "Research on Enterprise Business Models in the Context of Digital Transformation," Advances in Economics, Business and Management Research, in: Maizaitulaidawati Md Husin (ed.), Proceedings of the 2025 International Conference on Financial Risk and Investment Management (ICFRIM 2025), pages 379-386, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6463-748-9_42
    DOI: 10.2991/978-94-6463-748-9_42
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