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Agile Strategy Formation: Knowledge-Creation Capability for Entrepreneurial Success in Bio-Based Commodities

In: Proceedings of the 12th Gadjah Mada International Conference on Economics and Business (GAMAICEB 2024)

Author

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  • Siti Yasmina Zubaedah

    (Universitas Bunda Mulia)

Abstract

A firm’s development path leads to a series of strategy formulations and implementations, or strategy formation cycles. In the face of inevitable changing circumstances, businesses should build the agility to properly arrange strategy formations to maintain performance. This study explores the significance of knowledge-creation capability to ensure effective adaptation when strategy adjustments become imperative. Adopting a conceptual framework developed from previous literature, the case of ChiliCo was examined to evaluate strategy formation circumstances that lead to effectiveness. Case analysis offered three propositions related with embedding knowledge-creation capability as antecedent to strategy formulation. Discussions presented in this article shows that knowledge creation is especially important during entrepreneurial strategy formation where the choice to capture opportunities and adjust the business determine value enhancements.

Suggested Citation

  • Siti Yasmina Zubaedah, 2025. "Agile Strategy Formation: Knowledge-Creation Capability for Entrepreneurial Success in Bio-Based Commodities," Advances in Economics, Business and Management Research, in: Widya Paramita & Muhammad Ryan Sanjaya & Nurul Indarti & Fu'ad Rakhman & Leo Indra Wardhana (ed.), Proceedings of the 12th Gadjah Mada International Conference on Economics and Business (GAMAICEB 2024), pages 146-161, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6463-692-5_9
    DOI: 10.2991/978-94-6463-692-5_9
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