IDEAS home Printed from https://ideas.repec.org/h/spr/advbcp/978-94-6463-666-6_27.html

Understanding Patronage Behavior Among Tourists in Shopping Malls in Malaysia Using the Experience Economy Framework

In: Proceedings of the 12th International Conference on Business, Accounting, Finance and Economics (BAFE 2024)

Author

Listed:
  • Wai Kheong Chin

    (Quest International University)

  • Abdul Raheem Mohamad Yusof

    (Quest International University)

  • Khong Loong Jeffrey Yee

    (Quest International University)

Abstract

The experience economy stands out as a mega trend because of its worldwide impact and researchers have studied this idea across diverse industries such as retail and tourism. When more and more people are concerned about experiential consumption, traditional business approaches that focus heavily on the product itself rather than on customer needs or experiences, and their accompanying strategies have become less effective. Therefore, companies including retail stores and malls must create their own unique transformational experiences to keep the customers happy. Due to advancement of technology and changing consumer preference, new related variables should be examined so that their impact on patronage behavior can be known. This paper proposed the use of the extended Pine and Gilmore’s experience economy framework to investigate patronage behavior among Tourists in shopping malls in Malaysia.

Suggested Citation

  • Wai Kheong Chin & Abdul Raheem Mohamad Yusof & Khong Loong Jeffrey Yee, 2025. "Understanding Patronage Behavior Among Tourists in Shopping Malls in Malaysia Using the Experience Economy Framework," Advances in Economics, Business and Management Research, in: Abdelhak Senadjki & Fanyu Chen & William Keng Soon Choo & Voon Hsien Lee & Chooi Yi Wei (ed.), Proceedings of the 12th International Conference on Business, Accounting, Finance and Economics (BAFE 2024), pages 448-461, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6463-666-6_27
    DOI: 10.2991/978-94-6463-666-6_27
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a
    for a similarly titled item that would be available.

    More about this item

    Keywords

    ;
    ;
    ;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:advbcp:978-94-6463-666-6_27. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.