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An Analysis Based on Profit Model of Luxury Giants —— LVMH as the Example

In: Proceedings of the International Workshop on Navigating the Digital Business Frontier for Sustainable Financial Innovation (ICDEBA 2024)

Author

Listed:
  • Fengyi Liu

    (Nanjing Zhonghua High School)

Abstract

The project is to make an analysis of the profit model by researching the business model and strategy, financial analysis, valuation for LVMH. LVMH Group is a good observation since it is the largest luxury group in the world. Demand for them is increasing rapidly, with increasing prices. Profit model is meaningful to be explored since it indicates the situation of the group. Firstly, we will see its history, business model, consumer persona, sub-brands it purchased and a SWOT Analysis to complete business analysis. Secondly, there will be financial analysis, including asset, profit, liquidity, profit forecast and so on. In the future, it is predicted that its revenue will keep growing. However, it may face some competitive pressure from its peers.

Suggested Citation

  • Fengyi Liu, 2025. "An Analysis Based on Profit Model of Luxury Giants —— LVMH as the Example," Advances in Economics, Business and Management Research, in: Junfeng Lu (ed.), Proceedings of the International Workshop on Navigating the Digital Business Frontier for Sustainable Financial Innovation (ICDEBA 2024), pages 394-404, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6463-652-9_41
    DOI: 10.2991/978-94-6463-652-9_41
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