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Research on the Improvement of Service Quality of Country Houses——Take Longquanyi District as an Example

In: Proceedings of 2024 6th International Conference on Economic Management and Cultural Industry (ICEMCI 2024)

Author

Listed:
  • Xinyi Jiang

    (Chengdu Univ Informat Technol, Sch Management)

  • Xueqian Song

    (Chengdu Univ Informat Technol, Sch Management)

Abstract

With the implementation of the rural revitalization strategy, as an important rural tourism product, rural homestay has become increasingly prominent in rural tourism. However, there are still some problems in the development of rural homestays, this paper conducts an empirical study on the rural homestays in Longquanyi District from the perspective of tourists, through questionnaire survey, IPA and other methods, and the research results show that the rural homestays still need to be improved in terms of facilities and equipment, service quality, local characteristics, etc., and finally put forward countermeasures and suggestions to promote the good development of rural homestays in Longquanyi District.

Suggested Citation

  • Xinyi Jiang & Xueqian Song, 2025. "Research on the Improvement of Service Quality of Country Houses——Take Longquanyi District as an Example," Advances in Economics, Business and Management Research, in: Hang Luo & Tang Yao & Wei Cui & Hongbo Li (ed.), Proceedings of 2024 6th International Conference on Economic Management and Cultural Industry (ICEMCI 2024), pages 296-301, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6463-642-0_29
    DOI: 10.2991/978-94-6463-642-0_29
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