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Students’ Behavioral Intent towards Digital Entrepreneurship

In: Proceedings of the 2024 4th International Conference on Enterprise Management and Economic Development (ICEMED 2024)

Author

Listed:
  • Md. Atikur Rahaman

    (Jiujiang University, Management)

  • Mohammed Julfikar Ali

    (Presidency University, Business & Economics)

  • Md. Mobarak Karim

    (Presidency University, Business & Economics)

  • Prianka Tewary

    (University of Scholars, Business Admiration)

  • Jinbao Wang

    (Shenzhen University, Postgraduate Student, of Law)

Abstract

The concept of digital entrepreneurship is gaining increasing recognition in emerging economies, driven by the objective of maximizing societal benefit. This study aims to investigate students’ intentions towards engaging in digital entrepreneurial ventures. Three hypotheses were formulated based on a comprehensive literature review, and a conceptual model was developed. The total sample size for this study was 200. The data collected were subjected to analysis, and the proposed linkages within the conceptual model were examined using regression analysis conducted through SPSS. The findings of this study indicate that students’ attitudes, perceived behavioral control, and digital training significantly influence their intention towards digital entrepreneurial ventures. The implications of these findings are significant for academia, policymakers, and practitioners interested in fostering digital entrepreneurship in educational settings, ultimately contributing to the broader societal development goals.

Suggested Citation

  • Md. Atikur Rahaman & Mohammed Julfikar Ali & Md. Mobarak Karim & Prianka Tewary & Jinbao Wang, 2024. "Students’ Behavioral Intent towards Digital Entrepreneurship," Advances in Economics, Business and Management Research, in: Hongbing Cheng & Sikandar Ali Qalati & Noor Sharoja Binti Sapiei & Mazni Binti Abdullah (ed.), Proceedings of the 2024 4th International Conference on Enterprise Management and Economic Development (ICEMED 2024), pages 200-209, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6463-506-5_23
    DOI: 10.2991/978-94-6463-506-5_23
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