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Research on Tourism Industry Policy Orientation Based on International Tourism Development Evaluation Standards: Taking the Text of Tourism Policies in Jiangsu, China 2020–2023 as an Example

In: Proceedings of the 2024 9th International Conference on Social Sciences and Economic Development (ICSSED 2024)

Author

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  • Qianqian Fan

    (Northwestern University, Medill School of Journalism)

Abstract

This paper provides a rooted theoretical analysis of 36 tourism policies issued by Jiangsu Province, China, during the period 2020–2023, examining the strength of Jiangsu's tourism policies, the areas of policies, and the types of policies. The paper compares and analyzes the tourism policies of a region against the framework of international tourism development evaluation indicators released by the World Economic Forum, and comparatively analyzes the guiding effect of tourism policies on the recovery of the tourism industry in the aftermath of the epidemic. The conclusion of this paper emphasizes that the guiding role of tourism policy depends on the choice of policy tools, while insufficient policy strength and irrational policy structure will impede the realization of policy effects, and that this finding is instructive for the supportive policies of tourism in the post-epidemic era as well as for sustainable tourism policies.

Suggested Citation

  • Qianqian Fan, 2024. "Research on Tourism Industry Policy Orientation Based on International Tourism Development Evaluation Standards: Taking the Text of Tourism Policies in Jiangsu, China 2020–2023 as an Example," Advances in Economics, Business and Management Research, in: Radulescu Magdalena & Bootheina Majoul & Satya Narayan Singh & Abdul Rauf (ed.), Proceedings of the 2024 9th International Conference on Social Sciences and Economic Development (ICSSED 2024), pages 909-920, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6463-459-4_101
    DOI: 10.2991/978-94-6463-459-4_101
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