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Analysis of Strategic Layout of “Whole Ecosystem of Human × Car × Home” of Xiaomi and Its Impact on Future Development

In: Proceedings of the 2023 International Conference on Economic Management, Financial Innovation and Public Service (EMFIPS 2023)

Author

Listed:
  • Yuxuan Zhao

    (Wickham International School)

Abstract

Xiaomi announced the strategy of “Whole Ecosystem of Human × Car × Home”, and released the core system of the strategy named Xiaomi Hyper OS in October 2023.Compared with the previous system, Xiaomi Hyper OS optimizes its performance, reconstructs its subsystems, performs better than Android's native kernel on high-computing devices, and can achieve system reconstruction, cross-end intelligence, intelligent thinking and global security functions. Xiaomi released the Xiaomi 14 Ultra at its first major press conference in the Year of the Loong, which also has a wide range of layouts in the field of smart home. Xiaomi SU7 is expected to be mass-produced and launched in the first half of 2024. The strategy will further enhance the market share and brand influence of Xiaomi company, enhance user stickiness, and provide users with a more convenient and intelligent life experience. At the same time, the strategy of “Whole Ecosystem of Human × Car × Home” has injected new impetus into China's science and technology industry, and has a far-reaching impact on promoting China's independent innovation capability.

Suggested Citation

  • Yuxuan Zhao, 2024. "Analysis of Strategic Layout of “Whole Ecosystem of Human × Car × Home” of Xiaomi and Its Impact on Future Development," Advances in Economics, Business and Management Research, in: Peng Dou & Keying Zhang (ed.), Proceedings of the 2023 International Conference on Economic Management, Financial Innovation and Public Service (EMFIPS 2023), pages 790-800, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6463-441-9_67
    DOI: 10.2991/978-94-6463-441-9_67
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