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Tourists’ Perception and Decision making Towards Maguri Motapung Wetland as Popular Tourism Destination Aftermath of Baghjan Disaster

In: Proceedings of the International Conference on Innovation and Regenerative Trends in Tourism and Hospitality Industry (IRTTHI 2024)

Author

Listed:
  • Subhadeep Chakraborty

    (Digboi College, Assistant Professor, Department of Commerce)

  • Deborshee Gogoi

    (Digboi College, Assistant Professor, Department of Commerce)

  • Samrat Bharadwaj

    (Digboi College, Assistant Professor, Department of Commerce)

  • Murchana Gogoi

    (Digboi College, Assistant Professor, Department of Commerce)

  • Kumar Aditya

    (Guru GhasidasVishwavidyalaya, Assistant Professor, Department of Commerce)

  • Akash Dahire

    (Guru Ghasidas Vishwavidyalaya, Research Scholar, Department of Commerce)

Abstract

Maguri and Motapung Beel (wetland) - an Important Bird Area site in the district of Tinsukia is one of the most popular bird watching destinations of India. Bird watchers and photographers from around the globe visit the wetland to experience its diverse birdlife. A explosion incident occurred at the Baghjan-5 oil well on the 27th of May, 2020, in close proximity to the wetland by approximately 500 metres. The study examines the impact of the oil well blowout on tourists’ perception and decision making on visiting Maguri and Motapung Beel as a bird watching destination. An online questionnaire that was organised yielded 448 responses in total. Since the study’s population is unlimited, the snowball sampling technique has been used. Structured Equation Modelling (SEM) has been used in this study. The study highlights that study variables like destination image, experience expectation and Travelers’ perceptions are significantly positively impacted by media influence; while man-made disaster does not significantly impact tourists’ perception. Findings presented a positive relationship between tourists’ perception and tourists’ decision making.

Suggested Citation

  • Subhadeep Chakraborty & Deborshee Gogoi & Samrat Bharadwaj & Murchana Gogoi & Kumar Aditya & Akash Dahire, 2024. "Tourists’ Perception and Decision making Towards Maguri Motapung Wetland as Popular Tourism Destination Aftermath of Baghjan Disaster," Advances in Economics, Business and Management Research, in: Manish Sharma & Ajit Kumar Singh & Pankaj Tyagi (ed.), Proceedings of the International Conference on Innovation and Regenerative Trends in Tourism and Hospitality Industry (IRTTHI 2024), pages 43-55, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6463-437-2_4
    DOI: 10.2991/978-94-6463-437-2_4
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